Gospel Artistes Are Becoming Too Risky To Invest In, Says KObaba
Nigerian Port Harcourt based phenomenal and talented comedian, public speaker and marketing consultant, KObaba Johnson came up with a well-structured content talking about the recent happenings in the music industry especially the Gospel sector where one of the famous Gospel Record Label’s (EeZee Global) signee terminated his contract with the label.
KObaba is a well respected and disciplined individual in the city of Port Harcourt, being the Talkaholic Unlimited hancho, he made the content thus:
“I was moved to write this article after seeing a greedy man blow away an opportunity his son had with Eezee Global. Over 20M was invested in his son and documented proofs to that, plus monthly support to his family, elder son, etc, He still lives in a furnished apartment paid for by the label, but greed is making him open accounts in his son’s name, faking and publishing anything. Granting interviews and saying things that are untrue.
I look at the number of gospel singers around my city and imagine how many other cities have men and women that are hoping to have a career as gospel artists on the mainstream, selling out albums, getting multimillion numbers in streaming and touring the world. In most cases, what stands between them and their dream is not talent, but capital. The funds to produce the best songs, develop and implement a PR and marketing plan that will create good visibility and hit songs.
If you are conversant with the ecosystem, it’s always easier when you get a label, financier or a distribution deal that can help you. For most gospel music acts, you will hardly see this happen because most investors will always shy away. Apart from Eezee Global, I can hardly mention 10 gospel centric labels chasing the big shots and aiming to see their artistes hit Platinum level.
The good news is that there are too many talented and great singers, but very few or no investors. What has happened is that most artists across secular and gospel space have scared investors and make investing in their career too risky. The signs of ungratefulness and seed of greed. The next thing you will see is about quoting scriptures and calling the music business ministry.”
KObaba made reference to the sayings of his friend Olumati Isaiah – music is not a ministry,it’s a tool for ministry.
He finally urged everyone reading his content on the above contrast that as much as they are talented, they should add character. Stop making themselves too risky to invest in.
“Some people will find it hard to get help because you have discouraged men or labels”, he ended.
